LOON
LOON in a San Francisco-based Indie Rock band that plays regularly around the Bay Area. I’m currently serving as their contract graphic designer, creating merchandise, album artwork all other promotional materials associated with the band.
LOON released their inaugural album, “hello honey” in October of 2023. To promote their debut, I concepted and launched their visual identity through an array of social posts, live event promotions, press features and giveaway assets supporting the release. All of this is showcased below.
Album Release Campaign
Cover Art
Release Day Carousel Collage
Promotional GIFs
Day Before Release Teaser
Release Week Teaser
Album Review Promo
Publication Screenshot
Quote Highlight
Additional Marketing
Instagram Giveaway Promo
Album Release Show Poster
Whole Band Image
Logo Design
My initial project with the group was creating a logo to embody their energy and sound. The concepts below were drafted with the goal of capturing the band’s irreverent energy while maintaining a playful and witty tone.
